Zettie's Confections launched its candy fan fave, Almond Butter Crunch, on Fri., June 15, at the Brentwood location of Whole Foods Market.
The 3-year-old candy purveyor also sells its goodies online and at a number of retailers in Missouri, Illinois and California, but scoring a coveted spot on the shelves of Whole Foods was a coup.
Owner Kerri White, who owns and operates the business with her husband Larry, says they held special tastings at Whole Foods over the weekend, pairing the popular toffee, which was featured at the Sundance Film Festival earlier this year and is headed to Lollapalooza later in the year, with a variety of red wines. The couple will be in the store Sat., June 30, to give shoppers samples of their toffee and information about their business, says Kerri White.
As for future plans, White says, “We are definitely interested in launching in additional Whole Foods locations and are currently in discussions to try and get our Almond Butter Crunch into the other store in [St. Louis], Town & Country, in addition to other Whole Foods” in the Midwest.
Zettie's Confections, zetties.com